Written by Team Wizikey
November 17, 2021
Stay Ahead of Your Competition with Automated Alerts
Setting up automated alerts supports you and your team to be informed of the brand-specific news and industry conversations.
Today, having automated alerts in place can be a life savior and keep you informed of important events at all times. The Wizikey dashboard lets you set up automated alerts to monitor what’s going on in your industry. This will support you and your team to be informed of the brand-specific news, articles on your competition, and industry conversations in general.
The daily alerts system of Wizikey ensures news lands in your inbox at a set time in the morning and helps you to know about the journalist writing in your relevant sectors.
Key benefits of automated alerts
Staying on track: Every morning you will see articles on your brand, peers, and leadership.
Tracking competition: Track your competitors at all times. Whether it’s new launches, product developments, news mentions, or others. In addition, they will help you study how your peers are interacting with the target audience.
Industry trends: Setting up Wizikey alerts not only keeps you being up to date about your niche but also helps in gathering new ideas and noticeable trends in the industry.
Where and when do these automated alerts come
You can set the time you want to receive your daily alerts in the settings.
How does it work
Create a landscape: Once you register and subscribe to Wizikey, you need to go and add keywords relevant for your landscape, regularly updating these supports in achieving accurate tracking.
Add keywords & update them regularly: The keywords that you need to fill in are:
a) Brand Keywords: Input the right brand keywords i.e. how your audience and media refer to your company eg: Apple, Apple Inc.
b) Related Keywords: This includes all those words through which you drive key messaging for your brand. Eg: iPhone, iPad, MacBook, Apple TV, Apple Pods, HomePod, Mac, Apple
c) Eliminate keywords: This entails those words that you don’t want your brand to be associated with, for example– Fruit
d) Leadership keywords: They are associated with the spokesperson that is going to be interacting with the media. You need to input their full names and designations.
We want to save your efforts and valuable time. Switch to a tracking system that is smart and automated. Register on Wizikey and get instant alerts daily in your inbox for free!
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Wizikey saves time by bringing relevant brand mentions from news, blogs, podcasts and other mediums in one place. It provides insights to build better awareness. It is built by communications' professionals who struggled with excel sheets, clunky software and decided to solve it themselves.
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