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Blog · Best PRactices

Best PRactices

Ideas and updates on best practices , from the Wizikey team.

Media Coverage Classification: Feature, Industry, and Passing Mentions

Media Coverage Classification: Feature, Industry, and Passing Mentions

Not every brand mention carries the same value. Learn how Wizikey classifies coverage into Feature Stories, Industry Stories and Passing Mentions, helping PR teams identify their strongest coverage, understand visibility and build more meaningful reports.

All Stories · Jul 14, 2026
How Wizikey Calculates Publication Reach and Article Reach

How Wizikey Calculates Publication Reach and Article Reach

Learn how Wizikey calculates Publication Reach and Article Reach, including recent upgrades that make reach metrics more realistic, accurate, and reliable for PR teams

Best PRactices · Jul 8, 2026
How to Use Wizikey Engage: A Real Campaign, Start to Finish

How to Use Wizikey Engage: A Real Campaign, Start to Finish

A step-by-step guide to using Wizikey Engage for PR outreach. Follow a real campaign from finding the right journalists and preparing assets to sending pitches, managing replies, and measuring campaign results.

Best PRactices · Jul 1, 2026
What Is Wizikey Engage? A Smarter Way to Run PR Outreach

What Is Wizikey Engage? A Smarter Way to Run PR Outreach

Wizikey Engage helps PR and communications teams run media outreach from one place from finding relevant journalists and sending pitches to managing replies, tracking relationships, and measuring campaign performance.

Best PRactices · Jun 30, 2026
The Ultimate Social Media Calendar for 2026 for the US

The Ultimate Social Media Calendar for 2026 for the US

Effective marketing campaigns require careful planning. For that reason, a social media planning calendar allows you and your team to plan for upcoming holidays and marketing events well in advance. Planning a social media calendar is essential as social media’s popularity continues to grow. This tool helps schedule posts across various platforms and identify the […]

Best PRactices · Jun 2, 2026
The Ultimate Social Media Calendar for 2026 for India

The Ultimate Social Media Calendar for 2026 for India

Maintaining a social media calendar is just as crucial as staying up to date with the latest Instagram trends. In the competitive world of social media, having a well-organized calendar for 2026 in India, including trends, key events, and holidays, is essential. This calendar will not only help you engage a broader audience but also […]

Best PRactices · Jun 2, 2026

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