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It’s easy to focus on breaking news and headline stories. But what about the content that subtly sways opinions and builds credibility? Authored articles, penned by industry experts and thought leaders, often wield more power than the most sensational news. These in-depth analyses and opinion pieces can be game-changers for your brand—if you can spot […]

In the realm of Public Relations, if you don’t adhere to strategic timing windows when sending your pitch, you might be losing a significant portion of your open rate.

In the fast-paced world of public relations and media monitoring, understanding how your brand is performing across various media outlets is crucial. Wizikey’s News Score is a proprietary algorithm designed to give you a comprehensive view of your brand’s media presence. Here’s a simple breakdown of how it’s calculated and what it means for your […]

This blog compares engagement patterns between these periods, empowering you to strategically time your pitches for maximum impact.

Here’s a glimpse into how we classify stories at Wizikey to ensure your brand gets the recognition it deserves.

Google Analytics integration enhances user experience by providing a consolidated view of both website analytics and news metrics within a single platform.