Data is going to tell you who the right audience is: Kelsey from Zift Solutions
In this episode, Kelsey from Zift Solutions talks about her journey, from pursuing Masters in English to transitioning into a Content and Marketing Communications role, and how data drives decision-making.
Data has become trackable at the micro-action level: Charu from Life & Half
When Charu graduated from college, she was clueless about how her career would shape up. She started an internship in advertising and found her passion for brands there. Today, she is the co-founder of Life & Half where data plays a pivotal role in driving growth and brand strategy. Give us a little bit of […]
Utilize data and become better at reading data: Tom from Treasure Data
In this episode, Tom Treanor shares his journey from starting his own marketing consultancy to becoming the CMO at Treasure Data.
Data helps to validate your hypothesis: Jubin from LogiNext
In this episode, Jubin from LogiNext talks about his journey as a digital nomad and how he views and uses data to craft brand narratives.
Data Champion Series
•Aug 2, 2022
Data-driven storytelling is the future: Cyrus from Nava PBC
In this episode, Cyrus Sethna from Nava PBC spoke about his career journey in communications, and how he uses data in his day-to-day work.
Data Champion Series
•Jul 28, 2022
Data highlights your achievements: Ayana from Hack the Hood
In this episode, Ayana from Hack the Hood talks about her journey in PR and comms and how she started using data to drive her campaigns.
Data helps to determine and justify PR budgets: Melissa from IQVIA
In this episode, we have Melissa from IQVIA sharing her journey from social work to the world of PR and communications.
Data Champion Series
•Jul 19, 2022
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