Ideas on reputation and AI.
Fresh thinking on communications, measurement and AI visibility from the Wizikey team.
Media Mention Spike Detection for Proactive Brand Management
Wizikey introduces advanced spike detection alerts for media mentions, enabling brands to receive instant notifications when their coverage exceeds normal patterns.
Transform Media Monitoring with Wizikey’s New Multiple Views Feature
Wizikey’s new Multiple Views feature enables PR teams to customize filters and create role-specific views for more effective monitoring and analysis.
“AI aims to cut costs and boost efficiency, but the human element is irreplaceable.”-Shubham from Power Finance Corporation
In this episode, we talk to Shubham, who brings a unique government PR perspective to the table.With a dynamic career journey that spans economics, advertising, and public relations, Shubham’s insights are a rich tapestry of experience. He delves into the impact of AI and data in the PR domain, emphasizing the delicate balance between technology […]
“AI and Data are everywhere; use them wisely, don’t drown in information”-Bailey Mullins from Clear Street
This episode features Bailey, a seasoned communications professional who discusses her experiences and insights gained from working in diverse industries, her commitment to staying results-driven in the dynamic field of public relations, and the importance of building connections and relationships both within and outside the PR realm. Introduction 0:23 When Bailey began her college journey, […]
“AI-generated content offers efficiency, but true thought leadership remains rooted in authentic insights and expertise.”-Yash Bhargava from Waterfield Advisors
In this episode, we have Yash Bhargava, who went from doubting marketing’s impact to excelling as the head of Marketing and Communications at Waterfield Advisors. With a journey that began in the digital marketing realm straight out of college, Yash’s unconventional path has led him to embrace the power of both analytics and creativity. He […]
“In healthcare communication, the focus shifts from creativity to seriousness of the matter for the public, supported by facts and data.”-Himanshu Raj from Pristyn Care
In this episode, we talk to Himanshu Raj, a seasoned PR & communications expert with over 14 years of experience. As the driving force behind Pristyn Care’s communication strategies, Himanshu educates and empowers the public to make informed decisions about healthcare through his strategies. Introduction 0:44 Himanshu shares his unexpected journey into the field of […]
“In a crisis credible news sources are vital for PR to maintain public trust as paid advertising loses impact”-Suvina from Yellow.ai
In this episode we talk to Suvina – a global PR expert leading PR and comms for Yellow.ai. With extensive global experience in the Middle East and involvement in a Conversational AI tech startup, Suvina emphasizes the importance of research for effective PR. Introduction 0:47 Suvina, has a decade-long career in the public relations industry. […]
“Extract valuable untold stories from your company’s gold mine of data by analyzing datasets and Excel sheets-the effort is worth the reward. “-Rishita from Klub
This episode features Rishita who is an electronics and communications engineering student, boldly explored her interests in marketing through multiple internships, leading her to discover her true passion and pursue it as a career. She highlights the power of well-written news pieces as an effective inbound lead magnet, saving time and effort on outreach. Introduction […]
“PR complements performance marketing and other methods by bridging the gap to achieve the maximum potential in branding and achieving results.”- Srivathsan A R from Giottus Technologies
In this episode, we have Srivathsan, who pursued an MBA and gained a deep understanding of media and communications from his early career days. He provides insights on what cryptocurrencies are, their different classes, the associated risks, and valuable guidance on how to approach investing in them. Introduction 0:53 I think my journey in roles […]
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