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Best PRactices

What is Public Relations? PR Definition in 2020

What is Public Relations? PR Definition in 2020

Your guide to understanding the power of Public Relations (PR) and how you can use it in 2020 I. What is Public Relations? Public relations is communication to convince the target (customers, investors, media) to promote your idea, buy your product or recognize your achievements. The ultimate goal of PR is to bring about a […]

Why is PR necessary for every brand?

Why is PR necessary for every brand?

Ever wondered why small brands you have never heard of were making headlines, while several large companies don’t? It is thanks to the power of Public Relations. Social media has been saturated – by putting multiple brands against each other in their quest to engage the consumer. This lead to information overload, technoference, and decision […]

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Aug 23, 2019

PR Outreach – Everything You Should Know

PR Outreach – Everything You Should Know

Do you remember the first time you interviewed for a job? Did you feel like you were a product that you had to sell to your employer? PR outreach is much the same. It’s your pitch to journalists, webmasters, social media influencers and bloggers persuading them to mention your business or product either directly or […]

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Jul 25, 2019

9 Mistakes to avoid while approaching journalists

9 Mistakes to avoid while approaching journalists

Have you wondered what makes a journalist respond to a specific email? Let’s look at the mistakes to avoid while approaching journalists

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Jul 10, 2019

The Ultimate SaaS Product Launch Checklist: 16 PR Tips

The Ultimate SaaS Product Launch Checklist: 16 PR Tips

The article talks about 16 tips, which every PR and Business should follow to get amazing results.

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Jun 10, 2019

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