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Best PRactices

From Print to Video: How Journalism is adapting to COVID-19

From Print to Video: How Journalism is adapting to COVID-19

People spending more time on digital media, combined with the distribution limitations of print media during the Covid-19 crisis has led to some significant changes in the methods used to distribute journalism! Most of the publications these days have switched to video news for more insightful and impact-driven stories, but what do they want to […]

Communication during CoronaVirus times

Communication during CoronaVirus times

Mother of all crisis is here. The Coronavirus outbreak has put so many things for businesses to consider. 40% of news being done today is about Coronavirus. Over the past few days, I have heard a lot about how most companies are confused about what to share and how to navigate this time. Here is a […]

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Mar 24, 2020

Press Release Templates – with 10 examples

Press Release Templates – with 10 examples

We’ve created 10 Press Release templates using data points from over 100,000 journalist engagements. These Press Release templates will help you get the maximum engagement from journalists. Cutting edge UI/UX, the best product in the market, and a VC cheque in hand – all mean nothing if the world doesn’t know about you. So how […]

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Feb 20, 2020

How to Get Media Coverage for your Business

How to Get Media Coverage for your Business

Looking for the best way to get media coverage? Read on to know how to get media coverage for your business – with 10 tips to get there! So you have a path-breaking product or a high-profile event or even a startup that is all set to bring about a disruption in the market. Now, […]

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Feb 7, 2020

The Ultimate Social Media Calendar 2020 for India

The Ultimate Social Media Calendar 2020 for India

This Social Media Calendar 2020 for India gives you relevant dates for your brand activities in India! In the competitive world of brand marketing, nobody wants to miss out on the important dates where they can engage with their target audience or make a public splash… However, it is difficult for marketers to keep track […]

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Jan 13, 2020

The Ultimate PR Calendar 2020 for India

The Ultimate PR Calendar 2020 for India

This PR calendar will tell you about all important dates, themes and opportunities in 2020 for PR (Public Relations). Failing to plan is planning to fail and especially so in the fast-changing world of Public Relations. And that is why having a PR calendar that helps you plan, schedule and execute your PR activities is […]

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Dec 24, 2019

What is Public Relations? PR Definition in 2020

What is Public Relations? PR Definition in 2020

Your guide to understanding the power of Public Relations (PR) and how you can use it in 2020 I. What is Public Relations? Public relations is communication to convince the target (customers, investors, media) to promote your idea, buy your product or recognize your achievements. The ultimate goal of PR is to bring about a […]

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Nov 25, 2019

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