Storytelling is the most powerful way to put ideas into the world today’– Robert McAfee Brown. A mantra to swear by.  With the pandemic resulting in an evolution of customer needs, it is imperative to focus all our storytelling efforts on boosting brand stickiness. To achieve the same, it is important to include both organic […]

The 5 Ws and 1 H of weaving in magic with local/ city-specific PR Local media reach-outs or more commonly known as city PR is the term used for reaching out to vernaculars and language-based regionals of a particular city for brand visibility. They usually include:-  English region specific dailies such as Deccan Herald (from […]

Aakriti and I are thrilled to welcome Sarah Maxwell as our first US investor and Company advisor. She is a great believer in data-driven PR and has been an early customer/friend of Wizikey. Aakriti and I along with all the other wizards (Wizikey talent) look forward to learning from her as we build Wizikey for […]

Leaders in the venture capital space are going above and beyond writing cheques. The term ‘Founder First’ is no more just positioning, but the new normal. Along with bringing access to a larger pool of networks, VCs are now evolving into platforms. The goal is to maximize value at various touchpoints in the founder’s journey. […]

The Ultimate PR Calendar for India 2019. Plan activities timely which will help to grow business with PR. Schedule & Execute Easily.