Choosing the right communications firm that offers a swift and easy way of pinning down the right journalist and ultimately reaching out to the end consumer, is still a question in the minds of many businesses. It is not an exaggeration to say that public relations consultants, CEOs, and marketing professionals face numerous problems or […]

Most Indian’s are accustomed to the habit of having their morning cup of tea and reading the morning news. It can be said that even the marketing teams of corporates and brands alike, practice this habit and are always interested to know ‘Where their brand is mentioned?’ To cater to this need, we have a product […]

Notes on why and how we conducted our first employee offsite – virtually! We recently finished our Annual exercise of setting the tone for the coming year for everyone at Wizikey.  I have been sharing some bits of it with my entrepreneur friends and I felt this should be shared with the larger ecosystem. Do […]

Aakriti and I are thrilled to welcome Sarah Maxwell as our first US investor and Company advisor. She is a great believer in data-driven PR and has been an early customer/friend of Wizikey. Aakriti and I along with all the other wizards (Wizikey talent) look forward to learning from her as we build Wizikey for […]

2021 for Wizikey will be all about data-driven PR with simpler workflows Wizikey’s success teams talk to almost all of our clients at least once a month to learn how their PR needs are evolving. The learnings from these calls are a goldmine for the product team for they get to learn so many of […]

ITeS as an industry has been a pillar of the Indian economy over the last 30 years and it is still going strong. Even through a year of turmoil that saw business models go through drastic changes and forced many to pivot, the industry leaders in ITeS managed to pull through and still make a […]

In modern times, a large part of the stability of the economy depends on the BFSI sector, generally considered to be the backbone of any economy. The early adoption of digitization of the sector was the biggest positive during the lockdown. Wizikey looks at the top 100 players in this category and the factors that […]